How To Deal With The Current Stroller Accessories Market Consumption Situation?

- Jul 26, 2017-

How to deal with the current Stroller Accessories market consumption situation?
 For the current situation of the Stroller Accessories market situation and industry status, Stroller Accessories business should be how to deal with it? I believe that the following three aspects should start:
1, establish confidence to create brand name
No brand influence of the enterprise may be able to support for a while, but will eventually disappear in the vast sea of business. Throughout the world, can experience the rain and rain to see the rainbow, evergreen enterprises are all great brand influence of the enterprise, companies only have a brand to get broad support in order to obtain a sustained source of profits. Stroller Accessories business to do is: first of all to improve the brand system. Mining corporate culture connotation, establish a good image of the enterprise, to form their own brand, at the same time to continue to strengthen the brand awareness, shaping the brand connotation.
Followed by strengthening brand marketing. Brand marketing is mainly through a variety of marketing tools to improve the brand's reputation, reputation; improve the dealer and consumer loyalty, increase the level of the market penetration of publicity. But even if the title does not mean that companies do not need to continue to build the brand. Brand need to continue to enrich the development, only more vitality and vitality. Expected future Stroller Accessories market competition is more intense, only to establish a strong brand of enterprises have the opportunity to survive and develop.
2, identify the market to strike out
Infant car accessories industry investment involves a considerable amount of funds, and baby carriages accessories industry is also very much involved in the type of product. So the Stroller Accessories business should be through the market research, and according to their own strength and target customer requirements, to establish the correct development strategy, not blindly cut into the enterprise is not familiar with the market segments. Identify their own positioning, spend great efforts to solve the brand quality, design and development, marketing and other aspects of the problem, do fine through a certain area. Accurate positioning is the guarantee of the success of business development, so get your piece of "cake" is relatively easy.
3, attention to product design to improve research and development capabilities
In recent years, China's Stroller Accessories industry in the mold level, production management, quality management has been very mature, there is no big problem, modern plant, modern equipment more and more. But the development and design of Stroller Accessories plagiarism, imitation, follow the wind problem is still quite serious.
 Buy baby accessories to the baby from the security point of view to do some more. In addition, the baby car is not the more the more valuable to buy, to choose a practical baby carriage.
First, buy baby carriages accessories, should check the cart is easy to open, check the seat belt and lock, insurance device. National standards for stroller accessories seat belt requirements: the upper than the cushion 180mm, shoulder strap, fork, cross the minimum width of 15mm, 20mm, 50mm.
Second, the Stroller Accessories between the pocket and the handrail to the depth of 180mm or more, the seat is too shallow, the child turned over or twisted in the car when the center of gravity shift, likely to cause rollover accident; seat pocket in front of the band width In more than 50mm, too narrow enough to hurt the baby. Good baby stroller accessories, generally have double insurance, as long as the operation is correct is not a sudden folding accident

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